Product view of Macbook

AI on your Mac explained

On-device AI involves the integration of machine learning algorithms to empower the workforce, minimize risk and optimize system performance. Apple devices can run AI workloads to analyze business data and make market predictions in real-time — enhancing how your teams stay deliver results.

Run various types of AI from your Apple devices, including:

  • Audio/Visual
  • Text
  • App
  • Cloud

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Close up of programs being ran on Apple Macbook

Why Mac for AI?

Every Mac is built for AI and machine learning (ML), powered by Apple silicon and its Neural Engine. The AI-optimized hardware combined with powerful built-in macOS features and third-party applications, make Mac ready for AI workloads.:

The latest M3 chips feature a fast 16-core Neural Engine, which accelerates popular ML models and is capable of over 18 Trillion Operations Per Second (TOPS).

Stacked Macbook Air devices

What can the Neural Engine do for your business?

The Neural Engine, a key hardware component in Apple devices, can enhance your operations through its AI and machine learning capabilities. It achieves this by:

  • Accelerating data processing, leading to quicker insights and informed decision-making
  • Improving productivity by automating repetitive tasks, improving total cost of ownership
  • Running ML algorithms like image recognition, natural language processing and Optical Character Recognition (OCR)

Empower every user with Apple devices to enhance your competitiveness, productivity, and efficiency in today's dynamic work environment.

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Mobile trailblazer

Lightweight devices enable teams to stay connected and collaborating all day from anywhere without needing a charge.

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Home & office navigator

Run multiple productivity applications on high performance devices that allow teams to work at home or in office.

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Professional creator

Run power-hungry applications while supporting custom peripherals like pens and drawing tablets.

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Power user

These powerful, customizable devices support mission-critical workloads and high-resolution peripherals with ease.

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Front-line & back-office hero

Secure, fast, reliable devices are ergonomically comfortable so teammates can meet high customer demand.

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Apple device on stand

Insight & Apple — your guides on AI devices

With Apple's cutting-edge AI technology and Insight's deep understanding of AI applications, together we can transform your workforce and productivity levels. Don’t wait to simplify your device management and remove issues with procurement, deployment, refresh and more.

It’s time for next-gen AI devices to take the lead. Is your organization ready to become a modern, future-ready business?

Demo Apple devices

Our team offers free 30-day demos of Apple devices. Insight’s partnership with Apple drives value in your device ecosystem, from purchase and procurement to hardware and software management.

 

Demo an Apple device

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