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Choosing the Best Cloud Storage for Your Business

26 May 2015 by Shay Moser

With criteria ranging from ease of use to cost, choosing a public cloud provider can be a challenge. Dropbox for Business, Google Drive, Box and SugarSync are a few of the familiar and not-so-familiar solutions out there. While they all have their advantages, the bottom line is your employees are the ones who will use the cloud platform you choose. Does it do what your employees need to get the job done? To find out, we explored the four public cloud platforms below:

Dropbox for Business

Dropbox for Business launched in April 2013 after “Dropbox for Teams” was rebranded to fit its users — 95% of Fortune 500 companies and more than 2 million businesses. Since then, the cloud platform boasts 300 million users. “The key takeaway is that Dropbox for Business is designed to simplify team management,” wrote Josh Linder on tom’s IT Pro website.

  1. It consolidates file sharing, bringing files into one sharing tool and making the latest content easier to find.
  2. It improves recovery, storing data in the cloud and allowing immediate access from loaner computers when hardware is being repaired.
  3. It streamlines sync, making sharing files fast and reliable on-the-go from any device.
  4. It simplifies file delivery, giving access to content outside the corporate network.
  5. It reduces email usage, automatically syncing content instead of using email threads to exchange content.

Where it shines: “Effortless file synchronization. Excellent array of apps for various operating systems. Dependable servers (no downtime).” (via PCMag)

What it’s great for: Companies that need a lot of storage. “Dropbox for Business … includes unlimited space to be shared between 5 individual users. Unlike personal Dropbox plans, Teams includes administrator controls, dedicated phone support, and unlimited deletion recovery and file versioning.” (via NextAdvisor)

Google Drive

You may have originally created a Google account to get Gmail, which gives you access to Google Docs like Calendar and Picasa. But your account also includes a public cloud storage system. “Google Drive’s biggest advantage has always been its integration with Google’s other products and services,” per a review by Stuart Andrews.

  1. It works with all Google — Drive, Gmail and Google+ Photos.
  2. It saves any attachment to Drive if you hover over a Gmail attachment.
  3. It allows you to create and collaborate with others using Google apps — Docs, Sheets and Slides; Google Forms, Google Drawings and more.
  4. It automatically stores scanned paper documents as PDFs with the snap of a photo.

Where it shines: It offers free storage up to 15GB and reasonably priced upgrades.

What it’s great for: “Best in class for collaborative office suites.” (via PCMag)


After nearly 10 years in business, Box serves more than 25 million people—including 225,000 companies. “Need a simple way to securely share large files or folders? Box offers cloud storage that makes sharing your content a breeze,” according to a Business News Daily review.

It allows teammates to securely work across teams, with customers and partners — on any device, from anywhere.

  1. It keeps sensitive documents out of email and from insecure consumer services.
  2. It doesn’t compromise personal files. Whether on mobile or an online workspace, it quickly, safely and reliably syncs across all devices.

Where it shines: “Box gives you 50 free GB of space to store just about any type of document, and adds excellent viewing features along with group sharing and multiple levels of security.” (via CNET)

What it’s great for: “…organizations who need to manage their documents and projects all in one place.” (via Reviews.com)


“SugarSync is simple enough for the average user looking to back up their home computer, yet powerful enough to help organizations seamlessly manage their important files with robust mobile and software-integration tools,” sites a review by Reviews.com.

  1. It backs up your work quietly in the background without interfering with productivity.
  2. It enables online file and folder sharing anytime, from anywhere.
  3. It syncs multiple computers and devices.
  4. It secures files with TLS (Transport Layer Security) and encryption.
  5. It has mobile access for iPad, iPhone, iPod touch and Android devices.

Where it shines: “Extremely easy to use. More intuitive than many other file-syncing services. Saves up to five previous versions of files. Very good apps.” (via PCMag)

What it’s great for: Backing up files. “Because ‘the cloud’ is used as one of your devices, you can access all your backed-up files from any computer, as well as restore anything you’ve deleted.” (via about tech)

There are other familiar — OneDrive and Amazon Cloud Drive — and lesser-known options — Copy and Space Monkey. However, the main qualities — get the work done easily and quickly — should apply to the cloud storage platform you choose. To reach these goals, employees’ top reasons for cloud storage adoption were supporting collaboration and productivity, improving file security and control, lowering storage costs and backing mobile initiatives, according to an IDC survey of Dropbox customers. No wonder it’s the most widely used cloud solution available.

Give Insight a call if you need more guidance on the cloud storage decisions hanging over your head?


This article is sponsored by Dropbox, one of our partners, and they provide Insight with content to share with our audience. Insight editorial staff researched the Dropbox for Business Blog and Internet for the production of this content.